Imagine your business as a ship sailing the ocean. The ocean represents the markets you serve, characterized by quiet seas or rough waves, strong currents, shifting winds, occasional storms, and few markers to guide your way. Now, imagine the captain and crew not knowing the best route to get to their destination. They haven’t charted a course, don’t know what risks or challenges lie ahead, haven’t calculated what provisions will be needed, and don't have any navigational instruments to gauge their progress or confirm they’re on the right path. They simply intend to rely on their personal experience, knowledge, and instincts. Sounds risky, right? This is what it’s like to run your business without a carefully crafted strategic plan.
Since MAGNET’s inception over 35 years ago, business leaders have identified and struggled with a number of common barriers to growth. Do any of these sound familiar to you?
Gaining market and competitor visibility and clarity, evaluating your options, focusing on the right growth opportunities, and developing a management system to exploit these opportunities and win in the marketplace are all important elements of a successful strategic plan. We stand ready to help!
We've seen too many manufacturers make a strategy just to have it sit on a shelf. Don’t drift at sea or, worse yet, risk a shipwreck. Avoid these problems by taking advantage of our comprehensive suite of strategy solutions, including:
When you work with MAGNET, you can expect results that are significant and sustainable. Our manufacturing marketing strategies provide you with the following:
Our reputation of delivering sound advice on matters related to business strategy is well known. We also go the extra nautical mile, partnering with you to implement your manufacturing marketing plan. Our growth advisory team becomes an extension of your organization, expanding your bandwidth, enhancing your capabilities, and supporting your leadership team and associates.
MAGNET is mission-based, meaning we exist not to make a profit, but to support the health and vitality of the manufacturing sector in Northeast Ohio. We do this one client and one engagement at a time by impacting your business in meaningful and measurable ways.
Consequently, we don't overprice or upsell our services. We ask our clients after every engagement to grade our performance and the impact we're making on their business, and we do this repeatedly for three years to ensure our work is generating the expected results over the long term. Our financial sponsors and partners require this level of accountability and scrutiny. If we aren’t helping your top and bottom line in impactful ways, we aren’t fulfilling our mission. We're proud to say we've helped companies thrive for more than 36 years.
“We faced many different challenges, from operational and systemic problems within our manufacturing processes to turnover issues with employees. I initially thought a consultant would come in and use a lot of data to drive results. But MAGNET came in, sat with me and my team, and asked a series of simple, engaging questions to understand our business. [They] worked with me to figure out problems ranging from employee retention to financial impact to plant floor metrics. It’s really refreshing to work with someone like that.”
— Larry Fulton, CEO, LEFCO Worthington