Coffee is STILL for Closers: 3 Things Needed to Close Any Sale

Wednesday, 8 August, 2018

Strategy, Marketing & Sales

The secret to closing any sale is to reduce uncertainty in the buyer and replace it with confidence in YOU, your PRODUCT/SERVICE, and your COMPANY. Step 1 – Confidence in YOU Someone buying from you...
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Make sure you Qualify before you Diversify

Tuesday, 7 August, 2018

Strategy, Marketing & Sales

As your company prepares to diversify into an adjacent market of its current business—or, as it prepares to adapt existing products or services to enter a brand new market—be sure to take a long,...
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